Smart, Mondial de l’Automobile

For the world premiere of the new smart electric drive BRAUNWAGNER created the brand appearance at the Mondial de l‘Automobil 2016 in Paris.


The overall creation of the booth in context spatial communication is based on the digital orientation of the brand. With interactive OLED exhibits and an innovative LED presentation corresponding with appropriate light and media choreography the electrification of all smart models will be communicated in an impressive way.

Client
Daimler AG

Photography
Andreas Keller